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AHYARANI

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BRAND EXPERIENCE DESIGNER

AMRHDC

amrhdc

Hi! I’m Rara, originally from Jakarta, Indonesia, and currently based in London, United Kingdom.

I’m a Brand Experience Designer crafting multisensory identities. I translate ideas into emotional, spatial and sensory moments, from smell to sound to touch.

Selected Works

2020 - 2025

Playground

My playground area where I challenged my creativity. Starting from 2020 to now, this collection is packed with explorations starting from logo explorations that push boundaries to illustrations. Get ready for a fun ride through my design evolution, where it tells a unique story of experimentation.

Experiences

2024 - Present

MA Graphic Branding and Identity Student

University of The Arts London, United Kingdom

2021-2024

Graphic Designer

Jakarta Experience Board, Indonesia

2020

Intern Graphic Designer

Studio Spasi, Indonesia

AM

I

R

A

H

D

WILA

C

AHYARANI

Smooth Scroll
This will hide itself!

BRAND EXPERIENCE DESIGNER

AMRHDC

amrhdc

Hi! I’m Rara, originally from Jakarta, Indonesia, and currently based in London, United Kingdom.

I’m a Brand Experience Designer crafting multisensory identities. I translate ideas into emotional, spatial and sensory moments, from smell to sound to touch.

Selected Works

2020 - 2025

Playground

My playground area where I challenged my creativity. Starting from 2020 to now, this collection is packed with explorations starting from logo explorations that push boundaries to illustrations. Get ready for a fun ride through my design evolution, where it tells a unique story of experimentation.

Experiences

2024 - Present

MA Graphic Branding and Identity Student

University of The Arts London, United Kingdom

2021-2024

Graphic Designer

Jakarta Experience Board, Indonesia

2020

Intern Graphic Designer

Studio Spasi, Indonesia

AM

I

R

A

H

D

WILA

C

AHYARANI

Smooth Scroll
This will hide itself!

BRAND EXPERIENCE
DESIGNER

AMRHDC

amrhdc

Hi! I’m Rara, originally from Jakarta, Indonesia, and currently based in London, United Kingdom.

I’m a Brand Experience Designer crafting multisensory identities. I translate ideas into emotional, spatial and sensory moments, from smell to sound to touch.

Selected Works

2020 - 2025

Playground

My playground area where I challenged my creativity. Starting from 2020 to now, this collection is packed with explorations starting from logo explorations that push boundaries to illustrations. Get ready for a fun ride through my design evolution, where it tells a unique story of experimentation.

Experiences

2024 - Present

MA Graphic Branding and Identity Student

University of The Arts London, United Kingdom

2021-2024

Graphic Designer

Jakarta Experience Board, Indonesia

2020

Intern Graphic Designer

Studio Spasi, Indonesia

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